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| Chapter 3: Set up your Thank You Page |
Activ E-Book Compiler & ClickBank - How To Sell Instant Downloads
Chapter 3: Set up your Thank You Page
By the end of this chapter you should have- Uploaded your E-Book to your web site.
- Created a page on your web site that will be shown to customers after they have paid. ClickBank calls this the "Thank You" page, as it should thank the customer for their purchase.
You should not make the Thank You page the main page of your site. Ideally you should give a hard-to-guess file name like, for example, xser145xa.html so that after it's uploaded to your web site, its URL will be something impossible for people to guess like http://www.yoursite.com/xser145xa.html.
What To Put On Your Thank You Page
- Thank the customer for paying.
- Remind the customer of how much they have been billed, and how the charge will show on their next credit card billing statement.
- Provide instructions to the customer explaining how to download your E-Book. This should include a link to the .EXE file that they can click on to start downloading.
- Give the customer a way to contact you in case they have problems - normally your e-mail address will be sufficient.
- Provide a method for them to exit your Thank You page. For example "Click Here After You Have Finished Downloading" (which could for example link to your home page).
Try to make your Thank You page as simple as possible. Do not clutter your Thank You page with unnecessary information or adverts. Just give the customer exactly what they paid for, as simply and effectively as possible.
SideBar:How To Upload Your E-Book To Your Web Site
To make your E-Book available for download you need to upload your E-Book's EXE output file (if you're using a compiler like Activ E-Book Compiler), or E-Book's PDF (if you're using Adobe Acrobat) to your web space. You will need to either use an FTP program, or use the your web site's web-based control panel.
binary mode.
The 2 most popular FTP programs are WS_FTP and CuteFTP and you can download them both from zdnet. Enter the name of the program in the search form at this URL: http://www.zdnet.com/downloads/
Or go directly:
For detailed instructions on using CuteFTP you can look our free tutorial on using CuteFTP.
Paths & URLs
Say the EXE file is C:\FirstSet\MyFirstBook.exe.
Say your web site is http://www.yoursite.com/.
You might upload this to a subdirectory on your web site. For example if you uploaded to the ebook subdirectory, the URL of the download would be http://www.yoursite.com/ebook/MyFirstBook.exe.
You can then create web pages that link to download the E-Book, using HTML like this:
<A HREF=http://www.yoursite.com/ebook/MyFirstBook.exe>Download Now!</A>
If you use a graphical HTML editor, you may simply need to type in the URL for a link to the downloadable file - in this example: http://www.yoursite.com/ebook/thebook.exe
Points to watch out for - Perform an anti-virus scan before uploading E-Books to your web site. You don't want to risk giving your customers a virus!
- Always upload in binary mode.
- Always use the correct case (upper or lower) in your links, most web servers are case sensitive.
- After you think that you've finished - always double check your downloads work as intended!
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